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Let's start with something simple - which 3 categories do Product Managers most often work with?
Unfortunately, Product Managers often forget that they should also work closely with the Business (which includes, among other things, working with the Product Manager's boss). Marketing, for simplicity's sake, we relegate to the Users group (because most of the communication happens through them).
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Yes, that's right!
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The Product Manager's team also works closely with the Technology category (development, analytics, design, etc.), don't forget that. ;)
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What do we, as the Product Manager, receive from the Business?
Great, bull's eye!
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Market feedback is usually given by Users, and the software is provided to you by the technical team (Information Technologies department).
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Usually, top management doesn't go so far as to micromanaging tasks like prioritizing which features should be developed first: generally, this is already the Product Manager's real estate.
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What information is NOT worth sharing with the development team?
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I agree, I don't see anything that should be kept a secret :)
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The better your team understands users, the more accurate the proposed and implemented product features and solutions will be. For example, a couple of times a year I have the tradition of gathering the team to look at a CustDev with "live users" so that they can feel them better and get acquainted with the users' problems and goals.
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The better your team understands users, the more accurate the proposed and implemented product features and solutions will be. For example, a couple of times a year I have the tradition of gathering the team to look at a CustDev with "live users" so that they can feel them better and get acquainted with the users' problems and goals.
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Roadmaps are definitely worth sharing with the team. The guys need to understand not only the priorities that lie ahead of them over the next few weeks, but also the long-term plans of the company and for the product. This will give you peace of mind (for example, when you decide to make framework-changing decisions), and also gives the team great motivation and sense of security.
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